Penfolds officially unveiled its first-ever multi-vintage Chardonnay in Paris this week during a reception hosted by chief winemaker, Peter Gago. The wine is a blend of five Yattarna vintages and aptly named the Penfolds V.
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Earlier this year, Penfolds announced its ambition to essay “a strategic shift from fine wine brand to global luxury icon”. The brand’s new marketing campaign, it said, encapsulated Penfolds’ “innovative spirit and desire to push the boundaries through self-belief”.
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Australian wine brand Penfolds has released its first-ever Bordeaux/Australian blend - and the first French wine to be included in its annual collection release.
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